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Work smarter, not harder in 2023. Download the 2023 Full-Funnel ABM Playbook.

Big Data vs. Best Data: The Future of You in a Networked World

By Nick Price

recode.net

Five years from now, you’ll get through your day with a device of some kind, to be sure, but it’s less likely to be just your phone. Perhaps it will be your Apple Watch, which will tap into Apple Pay to pay for your transit ride as you step onto the subway, light rail or bus. Perhaps it will be your car, which automatically anticipates your daily parking needs based on your patterns. It might even be your sneakers, logging you in and paying for a gym visit based on your regular weekly session.

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Nick Price

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