Work smarter, not harder in 2023. Download the 2023 Full-Funnel ABM Playbook.
One Question With… Sonjoy Ganguly
12
October
According to a report by SiriusDecisions, more than 60 percent of companies plan to invest in technology for ABM over the next twelve months. In this episode, Sonjoy Ganguly, Madison Logic’s SVP of Product Management discusses the greatest challenge marketers must overcome if ABM is to become the Holy Grail of demand generation.
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